The Perfect Order: Mastering E-commerce Order Fulfillment for High-Growth Brands

Teaneck, NJ – June 20, 2025 – Made4net, a global provider of cloud-based Warehouse Management Systems (WMS) and end-to-end supply chain execution software , proudly presented the first-ever Made4net Award for Advancing Innovation in Third-Party Logistics at the 2025 IWLA Convention & Expo, held May 4–6 in Tucson, Arizona. This new award honors an IWLA member company demonstrating exceptional vision, leadership, and commitment to driving innovation in the 3PL space. Barrett Distribution was named the inaugural recipient of the award for its forward-thinking approach to logistics operations and ongoing investments in transformative technologies. One standout example is Barrett’s use of Gather AI’s advanced drone-based inventory technology at its Hillsborough, N.J. facility. This technology helps reduce manual labor and cycle counting time while increasing inventory accuracy and fulfillment speed. The system works alongside Made4net’s Synapse 3PLExpert WMS , supporting Barrett’s mission to create a more intelligent, efficient, and responsive warehouse environment. “Third-party logistics providers are the backbone of so many supply chains, but their contributions often go unrecognized,” said Chipper Farley, President of 3PL Solutions at Made4net and newly appointed IWLA Board Member. “We launched this award to spotlight 3PL leaders who aren’t just responding to change—they’re shaping what’s next. Barrett Distribution’s bold and effective use of emerging technology is a perfect example of the innovation we want to celebrate.” With over 80 years of experience, Barrett continues to raise the bar in the 3PL industry by embracing digital transformation and championing operational excellence. “We’re honored to be recognized by Made4net and IWLA for our efforts to lead through innovation,” said Douglas Varga, Vice President of Information Technology at Barrett Distribution. “This award reflects the work our team has done to evaluate, adopt, and scale technology that enhances the service we deliver to our customers.” The Made4net Award for Advancing Innovation in Third-Party Logistics will be awarded annually at the IWLA Convention & Expo to spotlight the achievements of IWLA members who demonstrate a commitment to innovation and leadership in the evolving world of logistics. About Barrett Distribution Barrett Distribution currently operates 25+ facilities across the United States. With over 6 million square feet of space specifically designed for warehousing, distribution, transportation and omnichannel eCommerce fulfillment, Barrett will scale your brand to ensure success. Learn more at www.barrettdistribution.com . About IWLA IWLA, formerly the American Warehouse Association, serves nearly 600 corporate members representing 3,000 warehousing locations. Since 1891, the organization has been the resource for warehouse logistics, advocacy, and education. For more information, visit www.IWLA.com . About Made4net Made4net is a leading global provider of best-in-class, cloud-based supply chain execution and warehouse management solutions for organizations of all sizes to improve the speed and efficiency of their supply chain. Full Release Here: https://made4net.com/made4net-presents-inaugural-award-for-advancing-innovation-in-third-party-logistics-at-2025-iwla-convention-expo/

If you think it’s too early to prep for peak season, it’s probably already too late. The reality is your competitors are already planning — and they’ll win if you don’t. At Barrett Distribution Centers , we’ve helped brands succeed through the busiest shopping seasons. The ones that perform best? They start early. Summer is your window to plan, secure resources and eliminate last-minute surprises. Why Peak Planning Starts in Q3 Orders need to ship faster, arrive on time and meet customer expectations. Missing the mark means you risk losing that customer for good. Whether shifting inventory closer to your customers, tightening up your tech, or locking in capacity before space runs out, your work in Q3 pays off when it matters most. What You Can Do Today: Start building a plan that holds up under pressure. A few moves to make now: • Secure capacity early: Lock in carrier space and warehouse availability before the rush • Confirm rate agreements: Get ahead of seasonal surcharges by finalizing pricing now • Check your visibility tools: Spot gaps in order tracking and inventory accuracy while there’s time to fix them • Align your teams: Get sales, ops and your 3PL provider on the same page with weekly check-ins and clear deadlines • Build backup plans: Expect disruptions—plan for weather, labor shortages and demand spikes • Partner with a 3PL: Work with a 3PL partner that can flex with your business and scale fast Peak Season Checklist ✓ Review last year’s data and build your forecast ✓ Adjust inventory based on expected demand ✓ Test your systems and strengthen your tech stack ✓ Set a regular planning cadence across teams ✓ Document contingency plans ✓ Confirm your 3PL is ready to support peak volume Don’t Wait for Peak to Start Acting Like It’s Peak. At Barrett, we’re already helping brands get ready for Q4. Contact us today for a complimentary supply chain consultation.