Barrett Distribution Centers Select Enveyo as Strategic Technology Partner for Transportation Management, Advanced Logistics Visibility & Analytics, and Parcel Audit

Katherine Wroth • February 17, 2025

PROVO, Utah, Feb. 11, 2025 /PRNewswire/ -- Enveyo, the leading provider of logistics data management, visibility, and shipping optimization software, today announced that Barrett Distribution Centers, a leading North American third-party logistics (3PL) provider, selected Enveyo technology to power its transportation management, logistics visibility, advanced analytics, and parcel auditing processes.

As a 3PL provider for DTC and B2B brands that operates 25+ locations across the United States, Barrett sought a technology provider that not only has substantial experience in supporting complex 3PL processes, but also has the ability to scale with them as their customer segment of e-commerce brands grow and their needs evolve.

Barrett was looking for a technology platform that could:

Streamline transportation management processes with a robust technology engine for the handling of multiple parcel carriers, rates and surcharges
Support an infinite number of complex business rules, carrier rates, and processes
Ingest any volume of data in any format from their business systems, carriers, and technology partners
Enable real-time and easy access to a shipping data control tower with customizable dashboards
Publish a white-labeled client portal delivering reporting and analytics on transportation spend in real-time
Automatically audit carrier performance with extensive reporting on dispute reason, status, and results
Display time in transit data across their network of carriers to gain visibility into package tracking and delivery status data in real-time
Scale with Barrett and their customers' needs, at their pace

Jude Plante, General Manager of Transportation at Barrett, explains, "We needed a technology partner with extensive knowledge of the complexities a 3PL of our size faces, who could also provide robust and holistic technology solutions that elevate our operations and strengthen our client relationships. Enveyo fit that profile perfectly."

"We're honored to partner with Barrett to support their optimization initiatives around parcel program visibility for their growing customer base along with streamlining billing management processes," says Enveyo CEO & Co-Founder, Coby Nilsson. "More DTC and B2B brands are seeking modern 3PL operations with data-driven technology at the core. We're thrilled to be part of the value-added solutions Barrett is offering."

"The market is more dynamic than ever before," Plante adds. "The supply chain and logistics complexities involved with fulfilling an order are plentiful. Enveyo understands the nuances and challenges of a modern 3PL, and we're excited to partner with their team and technology to add value to our clients and end customers' shipping experiences."

To learn more about how Enveyo optimizes logistics operations for leading 3PL providers like Barrett and shippers worldwide, visit www.enveyo.com.

About Enveyo

Enveyo is the leading provider of logistics data management, visibility, and shipping optimization software, helping shippers and 3PLs of all sizes move their logistics forward through data-driven technology. From shipment analytics and automated carrier selection to post-purchase delivery experience management and carrier auditing, Enveyo is the only suite deploying solutions across the logistics lifecycle. Powered by a robust, enterprise data management platform, Enveyo Insights, Modeling, Cloudroute, Alerting, and Audit solutions enable organizations to make business-transforming shipping decisions. To learn more about how Enveyo moves logistics forward, visit enveyo.com.

About Barrett Distribution

Since 1941, Barrett has provided customized third-party logistics (3PL), direct-to-consumer (DTC) eCommerce fulfillment, omnichannel distribution, managed transportation solutions and retail compliance for clients across all industries, with a focus on apparel & footwear, health & beauty, consumer packaged goods (CPG) and education. Barrett continues to be a leading 3rd party logistics provider in North America, known for superior execution, customer engagement and direct access to senior leadership decision makers. As a member of Inc's fastest growing companies list 15 times, Barrett is big enough to do the job and still small enough to deeply care about your business. eCommerce brands interested in a new 3PL partnership may contact Barrett directly here.

Official Release Here

< Older Post

Newer Post >

Recent Blog Posts

Mid-Year Check-In: 4 Fulfillment Trends Barrett Is Helping Brands Navigate in 2025

By Katherine Wroth • April 17, 2025

We’re nearly halfway through 2025, and eCommerce brands already feel the impact of major shifts in fulfillment, automation and consumer expectations. At Barrett Distribution Centers , we’re helping our partners stay agile and ahead of the curve. Here are four key trends and how Barrett delivers solutions that make a difference. 1. Brands Are Prioritizing U.S.-Based Fulfillment More Than Ever With global shipping delays, rising tariffs and increased regulatory complexity, the need for a dependable U.S. 3PL partner has become a top priority for growing brands. Many are rethinking their footprint and shifting volume back onshore to reduce risk and increase speed to the customer. How Barrett supports this: We operate over 25 strategically located fulfillment centers across the U.S., offering scalable support from coast to coast. Whether brands need to supplement an international setup or build a full domestic distribution strategy, we’re creating flexible models to meet their needs. What we’re hearing: More brands are asking for dual-node fulfillment strategies to shorten delivery windows and improve regional responsiveness, especially heading into peak season. 2. Smart Bundling is Beating the Shipping Rate Surge Shipping rates—especially for lightweight packages under one pound—continue to rise, with increases of 18–25% hitting hard in Q1 and Q2. Brands that haven’t yet adapted are seeing margin pressure grow. What Barrett is doing: We’ve helped several partners redesign their packaging, consolidate SKUs into bundles and reconfigure order logic to optimize shipping brackets. Our fulfillment and support teams work with brands to test and implement smart bundling strategies that lower costs while driving customer value. Quick win: Bundling offsets shipping costs, boosts average order value and makes promotions more profitable. 3. Automation Is No Longer Optional Warehouse automation isn’t just for enterprise brands anymore. With labor challenges and service-level expectations higher than ever, automation has become a necessity, especially for brands navigating rapid growth. Barrett’s approach: We use automation in facilities where it makes the most significant operational impact. These aren’t million-dollar systems; they’re right-sized tools that improve accuracy, reduce cycle time and speed up fulfillment. What’s changed in 2025: Automation has become more plug-and-play and faster to implement, meaning brands can see ROI within months, not years. 4. Personalization Is Driving Loyalty (and Repeat Orders) In 2025, personalization has shifted from “nice to have” to a competitive necessity. Customers expect a tailored experience, from the products to the packaging they arrive in. What Barrett delivers: We offer a full suite of value-added services, including embroidery, engraving, branded inserts, custom pack-outs and influencer kits. Whether you’re a luxury brand or a high-growth DTC company, we help create a fulfillment experience that feels on-brand and memorable. Why it matters now: As consumer spending tightens, brands that deliver on the details see higher customer lifetime value and stronger repeat purchase behavior. Looking for a True Partner—Not Just a Provider? The pace of 2025 isn’t slowing down. If your current 3PL isn’t keeping up, it may be time for a change. At Barrett, we combine hands-on operational excellence with strategic insight to help brands scale smarter. Let’s talk—schedule your complimentary supply chain consultation here.

5 Reasons eCommerce Brands Choose a 3PL That Feels Like Part of the Team

By Katherine Wroth • April 14, 2025

Not Just a Vendor. A Partner Who Gets It.

DTC Brand Success Starts in the Warehouse (Here’s Why)

By Katherine Wroth • April 10, 2025

For direct-to-consumer (DTC) brands, success begins in the warehouse. From the moment an order is placed, your fulfillment process shapes the brand experience. At Barrett Distribution Centers , logistics isn’t just backend support. Fulfillment is the heartbeat of a successful DTC brand. Here’s how your warehouse strategy directly influences brand loyalty, repeat purchases and those all-important unboxing moments. 1. Customer Expectations Have Changed — Fulfillment Has to Keep Up If a brand promises 2-day shipping, customers will instantly notice the moment it’s late. If they order a personalized item, they’ll remember if it arrives incorrectly. Your warehouse is responsible for: Speed to ship Order accuracy Inventory visibility Packaging quality These are no longer “nice to haves,” they’re part of your brand promise. 2. Repeat Purchases Are Won (or Lost) in Fulfillment Acquiring a new customer is expensive. Keeping them? That comes down to the post-purchase experience. When fulfillment runs smoothly, your customer gets: A fast delivery The right items A well-presented package Confidence in your brand And when it doesn’t? You risk returns, negative reviews and churn . Fulfillment is where trust is built (or broken.) 3. Unboxing Is a Brand Moment — Not Just a Shipping Step Think of unboxing as your final marketing impression. Are your products arriving in a beat-up box with packing tape and nothing else? Or are they arriving in a branded, curated, thoughtful way? DTC brands that go the extra mile with: Custom packaging Personal notes Kitting or gift sets Branded tissue or wraps ...are the ones customers share on social media and return to. Barrett’s value-added services make this scalable and seamless. 4. Scalability Matters More Than You Think A fulfillment strategy that worked when you were shipping 100 orders a month won’t work when you hit 5,000. The right 3PL helps you: Flex your labor during peak Open new nodes to reduce ship times Avoid stockouts and overstocks Plan for long-term growth Scaling without sacrificing service? That’s the difference between brands that burn out and break through. 5. The Right Fulfillment Partner Makes It All Happen At Barrett, we help high-growth DTC brands deliver on their promises. With 25+ facilities nationwide, personalized service, and a tech-forward approach, we offer the flexibility and support growing brands need. Whether you need: Custom packaging Subscription box fulfillment Multi-node distribution Seamless system integrations We build solutions that keep you agile, accurate and customer-obsessed. Ready to Scale the Right Way? Let’s discuss how Barrett can help your DTC brand grow smarter, ship faster, and stand out where it counts—from cart to customer. Contact us today for a complimentary supply chain consultation.